FOUNDER AND CHAIRMAN
Cathy Hayward is a communications specialist with more than 20 years’ experience in a range of journalistic, publishing and marketing roles. She set up Magenta in spring 2011 to plug the gap between the big PR agencies, which have huge expertise but not always the in-depth knowledge of the clients and publications, and the one-man-bands who are brilliant with their clients and the journalists but often don’t have the necessary skills and bandwidth.
Her Magenta role followed a career in B2B journalism which included founding and editing FM World, now Facilitate, magazine, and writing for titles as diverse as Marketing Week, Charity Finance, Soccer Analyst, Financial Management, Director, Supply Management and Unions Today.
She is chairman of the Institute of Workplace and Facilities Management’s London region and head of the CoreNet UK Chapter’s events committee.
Cathy is not known for sitting still. If she’s not spending time with her children or working on her latest novel you’ll probably find her adventuring on an epic hike with her husband.
Articles by Cathy Hayward
The Magenta Recap: IWFM conference 2021
For the majority of the 100-strong physical audience, it was the first time they’d been at a conference since March 2020 but this year’s IWFM
10 things I know now that I wish I’d known then
With Magenta celebrating its tenth year in business in 2021, it’s given me the opportunity to reflect on the past decade. In my last blog,
PRESS RELEASE: Magenta Associates launches guide to communicating the return to the office
Magenta Associates, the integrated communications consultancy specialising in the built environment, has launched its latest free guide to support businesses with the return to the
