Greg Bortkiewicz is a senior account manager and digital lead at Magenta. He is experienced in search engine optimisation (SEO) and supports both Magenta and our clients with SEO campaigns to improve their digital presence.
This work was recognised with a CIPR PRide award in 2022 for ‘Best Integrated Campaign’ for ongoing work with client Business Moves Group that combined SEO, PR and other communications tactics.
He has been published in outlets including The Times and TechRound, and is currently leading on a ChatGPT research project in partnership with the University of Sussex.
Greg has always been interested in media and is a keen writer, so PR and communications is a natural fit for him. He started his career at the University of Brighton Students’ Union in a two-person marketing and communications team, where he had to hit the ground running.
Greg then moved to the US, where he lived for five years. He worked at a PR agency in San Francisco with clients from a range of industries including retail, property and tech. Greg also spent some time at an early childhood education charity in Oakland, California.
Greg has previously volunteered on the membership committee of CoreNet UK and enjoys going to industry events.
Outside of work, Greg enjoys football, volunteering, reading and video games.
Articles by Greg Bortkiewicz
A PR campaign case study: How we used a study to drive a national conversation on food safety
Electronic Temperature Instruments (ETI) is a manufacturer and supplier of digital thermometers and probes for the catering industry. ETI’s conviction lies in the principle of cooking to temperature rather than
Using data to secure regular national coverage – a PR case study with Freespace
Freespace is a workplace technology solution that anonymously captures office space usage to reveal a detailed picture of office occupancy. The data gathered from Freespace
What the March 2024 Google core update means for your content strategy
Google rolled out its March 2024 core update earlier this month. It releases one or two big core updates each year to tweak its search
