Managing director
As managing director of Magenta, Jo’s mission is to help organisations in the built environment to communicate better with their target audience. This involves designing and delivering marketing strategies and PR services that stem from business objectives and drive measurable impact.
Jo is a member of the Royal Institution of Chartered Surveyors FM sector insight group. She has also volunteered for the Association of Women in Property, a network that exists to expand knowledge and inspires change for women working in the property and construction industry, and the Property Marketing Awards, an annual not-for-profit event, organised by the Chartered Surveyors’ Company, a City of London livery company that supports the education of young people.
Jo has had her work published in business and trade titles including Management Today, Talk Business, Professional Manager Magazine, Smart Buildings Magazine, Work Design Magazine, Work&Place, Workplace Insight, FX, Facilities Management Journal, Facilitate, i-FM, and she has produced papers for the likes of RICS and IFMA’s Knowledge Library.
Having trod the boards in her youth, Jo is still involved in the theatre and writes for the stage. Her first play was produced in February 2020 as part of VAULT Festival, London. Her second is being produced in Brighton, UK in March and April 2024.
Articles by Jo Sutherland
Good Business Campaign – Guenaelle Watson
For the first instalment in our new round of Good Business interviews, I spoke with Guenaelle Watson, managing director at 360 Workplace, a Fourfront Group
Why academics need PR: how promoting research can boost university reputation, funding and student recruitment
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Demonstrating ROI with account-based marketing: a bridge between PR, marketing and sales
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