The 10 people who’ve had the most impact on Magenta over the past decade
10/05/2021
With Magenta celebrating its tenth year in business in 2021, it’s given me the opportunity to reflect on the past decade. In my last blog, …
Standing tall for World FM Day 2021
12/05/2021
Today, 12th May, is World FM Day 2021 and this year’s theme is ‘Celebrating FM: standing tall beyond the pandemic’. The purpose of World FM …
Backlinks and PR – how media relations can support SEO
17/05/2021
Last month I wrote about why an SEO strategy is essential for business success. In this blog I’m going to dig deeper into one specific …
Supporting Mental Health
18/05/2021
The pandemic has hit us hard in almost every way possible. One of the biggest things it’s taught us is just how important physical interaction …
Magenta is shortlisted at The Property Marketing Awards
25/05/2021
We are thrilled to announce that we have been shortlisted at the 2021 Property Marketing Awards in the Best Use of PR (including social media) …
Cision’s 2021 Global State of the Media report
27/05/2021
Last week I attended Cision’s 2021 Global State of the Media live event. This addressed public (dis)trust and freedom of the press and what journalists …
World environment day – why does it matter?
04/06/2021
We cannot turn back time, the site for world environment day reminds us, but we can grow trees, green our cities, rewild our gardens, change …
How to write quality content for SEO and user experience
14/06/2021
Content marketing is one of the core services at Magenta, aided by the fact that we have multiple former journalists on our books. We pride …
How to write a press release
17/06/2021
Journalists receive hundreds of press releases every day. As a PR professional, I’m responsible for writing many of them. As a former trade media editor, …
Make this your astronomical summer season
21/06/2021
As the sun rose this morning at 4:29am, albeit way above the rainclouds, June 21 marks the official start to the astronomical summer season. And …